Let alone teaching yoga, managing your personal life, budget (and even day job)! On top of all the day-to-day pressures of life:
Which leaves you questioning whether this whole marketing thing even works.
I’m getting real with you… (no overnight success stories here).
Here’s the awesome news: being online can be a place of even more goodness for you now more than ever.
Are you ready to show up and create meaningful relationships to algorithm proof your yoga business and tap into the power of a memorable brand that builds trust and drives sales?
Yup, thought so, let’s put some strategy behind those words.
Several years ago, I underestimated the importance of having a personal brand. I shelved so many of my dreams and ideas for months. I was terrified of failure, and even success. What I didn’t realize was that a true brand is an investment in “me”. How I show up and how people perceive me. So I worked hard. I kept showing up even when it was scary. And now I’ve got a true brand and business I’m proud of … in large part due to my commitment and investment in myself.
Not feeling seen and heard, being tired, frustrated and stuck, wondering when will this all be ‘worth it’
Feeling confident, supported and excited to create content with purpose that adds value to your ideal student so that you earn their trust.
Feeling overwhelmed by trying to ‘figure it all out’ on your own – you just want to learn from someone who’s done it all before
Breaking through and building a personal brand so that you can get consistent inquiries from people wanting to practice with you
Allowing fear and procrastination to hold you back from taking the RIGHT action in your yoga business (action that will actually have an impact)
Feeling in flow – operating from a calm and connected space that attracts the right energy, followers and subscribers into your tribe
A 6 week program for yoga teachers to create a true brand, build an engaged community and elevate your visibility online.
The Anatomy of a True Yoga Brand is a 6-module video based program designed for yoga teachers, teaching you step-by-step how to create a true yoga brand that earns the trust of your audience so that you can stand out while building your dream Insta community.
By the end of the program, you’ll…
Above all, you’ll step into your power as a confident, visible yoga teacher.
First, we dive into the essentials of a TRUE yoga brand and my step-by-step strategy to positioning yourself as an expert in your area of yoga.
We also unlock the mystery of attracting your ideal students by standing out beyond what you teach or what you offer, through owning who you are.
If you’ve ever felt like a tiny fish is a huge sea, this one’s for you. Stop scratching your head over your branding… I’ll teach you how to create a visual brand board that you can apply to your website, emails and Instagram.
This module helps you seamlessly merge your passion and expertise so that you can attract your ideal student. Above this I teach you how to tell the most important story of your life so that your audience can connect with you in an authentic way.
In this section we dive into understanding why an email list is crucial for your yoga business and how to create a strategy that serves your audience at the highest level. I give you an easy and actionable road map so that you can start growing your email list and determine exactly what your audience wants from you (in a non spammy way).
You’ll also have access to my welcome email template (probably the most read email you will ever send in your life) and 20 email subject lines to get you started.
We kick off by discovering how content is the key method for educating your audience, inspiring them to take action, serving them with valuable information, and when it’s time, selling your product or service.
You’ll learn my methods for figuring out what to post about, and my go-to (and super easy) strategy for planning out my content calendar.
I also teach you my basic yet effective content creation format and how to promote and re-purpose everything that you create.
Here we dive into the definition of a TRUE brand and how to position yourself as an expert in your yoga area of expertise. I also share content checklists and a formula so that you can make sure that you are showing up authentically as you while making sure everything you post has value and purpose in serving your audience.
I help you unlock the mystery of how to attract your dream students so that you can build a community by standing out as more than a yoga teacher, by owning who you are. I teach you my secret to writing story captions that stop the scroll and how to create content that grows your audience with the right people.
You'll be supported every step of the way so that you're motivated and focused to start each day with intention and purpose.
Get started with your email list and up level your Instagram with access to content that’ll save you time and keep you on track. Start growing your list with my welcome email template and Canva Opt-in-Freebie design. Above that, you’ll never not have anything to post with an already populated 6 month content calendar coupled with over 30 Canva Instagram design templates and caption prompts.
Get a full proof template for the most important page on your website. This includes copy writing prompts and the strategic order of your content.
Set goals and plan your content with the content planner I use everyday. This will help you stay on track and in alignment with your values and goals.
If for any reason you aren’t satisfied or the program doesn’t seem like a good fit, you can request a full refund within 30 days of purchase. No questions asked.
Send me an email at firstname.lastname@example.org and I’ll get back to you ASAP!
I’m an Instagram nerd, self education expert, forever learning yoga teacher, a copywriter and brand builder with over 12 years of experience.
I started The Content Yogi because when the pandemic hit, because I was one of the many Yoga Teachers out there who lost their jobs.
I knew I could serve my fellow teachers and community by
making online marketing easier for them. When studios shut down, it became my mission to help yoga teachers, like you, build a strong brand so that they could stand out online.
I truly believe that you, have what it takes to make a difference and for that to happen you have to have a memorable brand and create powerful content so that you can attract your tribe.
If any of these sounds like you, keep reading, because the universe bought you here for a reason.
It’s time for you to let go of the overwhelm and self-doubt holding you back and move into feeling confident and ready to step into your purpose and create an impact as a light worker and teacher.
This is an opportunity for you to attract your tribe, and grow your online presence. This is your opportunity to step into your marketing with skills and strategies that will help you fill your offerings and reach more students.
If you’re a busy Yoga Teacher spending time on Instagram– you are EXACTLY who I created this program for.
Not having time is a limiting belief. If something is important enough, I believe you’ll make the time to do it. All you need is 1-3 hours a week for this program this shouldn’t add time to your week but make the time you’re already spending online more focused so you can get a RETURN for the time you’re putting in.
Every Thursday at 19h30 (GMT+ 12) that’s 09h30am SA time. The coaching calls will focus on what the Module for that week and help you action your results.
Let’s get real, you are only 1 person and already your commitment to Instagram is BIG. I teach you how to use Instagram to show up in a big and powerful way so that you can grow a community and fill it with your dream students.
No brand = no trust.
No visibility = No business.
If you haven’t got a strong brand and are lurking your way through social media, I truly believe this is a good investment. There is no better time to strengthen your online presence. This is a live 6 week program that includes coaching, community and commitment that makes you accountable to taking action and getting things done!
© 2021 The Content YogI